
Social media can build awareness, trust and sales — but organic posting and paid advertising do different jobs.
Organic social
Regular, helpful content builds a community and shows customers who you are. It is slower, but it compounds and costs little beyond time and creativity.
Paid social
Facebook and Instagram ads put your offer in front of a precise audience quickly. With good targeting and creatives, you can measure every click, lead and sale.
The best results use both
Organic content earns trust; paid campaigns scale reach. ALOSTEC plans and runs both, with clear reporting on what is working.
